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Content & Engagements

Content and Engagements are reviewed from various angles in this tab:

  • Post types
  • Content Over Time
  • Engagements Over Time
  • Reach and Impressions Over Time
  • Posts Per Creator

Each graph provides specific quantified information when you hover your cursor over the graphs. For example, in the Reach and Impressions Over Time graph, the placement cursor will prompt the exact date that the data was collected on and the numerical values of the reach achieved on each platform. This tab in the campaign statistics sections provides the most extensive review of content performance.